We have been busy, busy bees here at InsideOut lately – or should I say not here lately! There has been quite a bit of travel in the last two months.

Jeff Logan and Katie Pate were in Louisville KY for the Tri-State bed and breakfast Association in mid January. Unfortunately, there was no Ohio representation at the show, but it was still a wonderful chance to see some of our Kentucky Bed and Breakfast clients, as well as Indiana B&B clients.

Katie and Jeff spoke on Google search engine marketing and blogging. Despite suffering the loss of their projector, it was a success and enjoyed by all. InsideOut was honored that day by the Kentucky Bed and Breakfast Association as the vendor of the year.

The conference was held in a wonderful historic home in Old Louisville. The Conrad-Caldwell House is a magnificent Richardsonian Mansion on St. James Court. We enjoyed having dinner with innkeepers and hearing their stories about the neighborhood that many have worked to save by purchasing these elegant old homes. We were happy to again be a sponsor for this show.

Not but a week or so later, we were off again to the California Association of Bed and Breakfast Innkeepers (CABBI) show. It was in held at the Meritage resort in Napa. A beautiful facility, we enjoyed tasting fine California wines, eating the renowned California cuisine and meeting California innkeepers. Pat and Jim McCauley as well as Beth Logan were in attendance. Steven Dunston was a speaker, presenting his “15 Minute Marketing Makeover”. It was well received.

We got the chance to meet with Trent Blizzard from Blizzard Internet Marketing while in Napa. He was a presenting as well, and we enjoyed having dinner with him and talking SEO.

After two days in California, Jeff and Katie jumped back on the plane to Billings Montana for the Dude Rancher’s Association Convention. This is such a fun show (although not quite as warm as last year in Tucson), and it was good to catch up with our DRA clients and talk about our newest ideas for their sites and online marketing. Katie and Jeff lead a round table discussion on SEO basics for your site. It was quite the whirlwind event – only about 20 mins for each group and then you were off to the next table.

It has been a busy beginning to 2010! We love the chance to see our clients face to face, and it is a great time for us to educate clients and association members on new things that are changing about web marketing.

I hope we come to your region soon!

If Matt Cutts says it, time to do it.

“Just want to reiterate how pleased I am with the look of my new site. I didn’t realize how cheezy and stodgy my old site was until seeing this one. The photos are just beautiful, and represent the inn and the scenic beauty of this area closely, which is important. I want to thank you and the Insideout staff for putting it together so beautifully and for all the nice little touches and good advice.

Thanks again and please give my regards to your terrific team.”
Susan, Bright Morning Inn

Here are some comparison numbers to review and we are looking at numbers from September compared to January.

Bounce rate 47% lower at 26%.
Pages views 87% higher at 6
Time on site up 56% at 3 and a half minutes

The biggest numbers is that traffice is up 147% and we are comparing January numbers over September numbers!

If you have though about redesignings your site maybe it is time to talk to us at 1-800-500-8401 ext:305

Old web site was skinny and six pages in size.

New webweb site is a beautiful design and totally managed with Wordpress.

Steven Dunston, our SEO Manager, will present “15 Minute Marketing Makeover: Refocus your Revenue Goals with the help of Web Statistics”. This is a great presentation on how to read your web site stats and use them to help your online marketing. We have given this presentation at past B&B conferences and have had standing room only, so show up early to grab a seat.

We hope to see you at the conference and go here to sign up for your one-on-one meeting.

We just published our list of January Webinars for Internet Marketing a few days ago and now we are looking to the future.  We have reviewed the requests for past attendees of our November and December Webinars and below we have outlined four new Webinars you might want to attend.

We will also be repeating some of our past Webinars in case you where not able to attend them.

Webinars Scheduled for the month of February:
Getting the most out of Google Analytics – Thursday February 4th at 11am PST
Learn more or sign up at https://www2.gotomeeting.com/register/696208362

Setting up a successful Google Adwords Campaign – Wednesday February 10th at 11am PST
Learn more or sign up at https://www2.gotomeeting.com/register/304383059

Repeat of Claiming your Google Local Business Listing – Wednesday February 10th at 4pm PST
Learn more or sign up at https://www2.gotomeeting.com/register/362404178

Advanced Blogging with Wordpress – Wednesday February 17th at 11am PST
Learn more or sign up at https://www2.gotomeeting.com/register/962123218

Repeat of Facebook Front to Back – Wednesday February 17th at 4pm PST
Learn more or sign up at https://www2.gotomeeting.com/register/194058731

Repeat of Checking your web site for SEO Basics – Wednesday February 24th at 11am PST
Learn more or sign up at https://www2.gotomeeting.com/register/622466883

We look forward to seeing you online and always want to hear your feedback.