Archive for the 'Blog' Category

What to Blog About – Not Yourself

Tuesday, December 8th, 2009

We recently got a disturbing email from one of our clients about her disdain of blogs. She expressed her frustration with the “stupid story that never ends”, and that they are often mindless bits of news that are not important for anyone’s real life.
She makes some good points. The vast majority of blogs have a [...]

Kennebunkport, Maine inn has all the essential marketing pieces

Tuesday, September 8th, 2009

Maine Stay Inn and Cottages recently had InsideOut design their rack card. They now have the complete set of essential online and print marketing pieces: a search engine-friendly website, a rack card & business card, a blog and an e-newsletter. All the pieces have consistent branding and they work together to target the full range [...]

Consistent Branding for Maine Stay

Wednesday, July 1st, 2009

Starting with the logo
Maine Stay Inn and Cottages (Kennebunkport, ME) offers modern comforts in their historic home and guest cottages. Innkeepers Judi and Walter Hauer knew their web site needed an update and chose InsideOut for the redesign. But they had no logo or established branding.